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Star Wars 7x7: A Daily Bite-Sized Dose of Star Wars Joy

Star Wars 7x7 is Rebel-rousing fun for everyday Jedi, 7-ish minutes a day, 7 days a week. Join host Allen Voivod for Star Wars news, history, interviews, trivia, and deep dives into the Star Wars story as told in live action, animation, books, comics, games, and more. Subscribe now for your daily dose of Star Wars joy. It's destiny unleashed! #SW7x7

Dec 31, 2017

Last year, Nissan came out with commercials for their Limited Edition Rogue that featured special effects elements that looked like they came straight out of Rogue One: A Star Wars Story. This year, as with other aspects of their campaign in conjunction with The Last Jedi, they raised the bar considerably. From AT-M6s to squadrons of TIE led by the TIE Silencer, and First Order landing bays with troops led by Captain Phasma, the Nissan Intelligent Mobility commercials made the features fun - thanks in part to landing a very cool director for the project.

In this third of three conversations with Jeremy Meadows, Senior Manager for Strategy and Integration with Nissan USA, I'm getting all the behind-the-scenes details about the design and execution of these commercials, including the roles played by Lucasfilm, ILM, and the 501st Legion. Punch it!

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